CRM Content Strategy
Digital Assets
Print Collateral
Effective content strategy involves taking every touchpoint into consideration - from social media posts and SMS reminders, to ad campaigns and print assets.
Responsible for creative direction, brief execution, content calendar planning and delegation, and copy.
the beauty is in the details
Implementing a cohesive cross-channel strategy is imperative.
Phenomenal creative direction doesn’t start and end with an inspiring vision - that’s just one piece of the puzzle.
Carrying brand elements and product highlights throughout a marketing campaign in an authentic, tangible way makes it all actionable + measurable.
KPIs, anyone?