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Brand Positioning

Photoshoot Production

Creative Direction

wrapped (n): a line of premium head wraps & hair accessories designed with hair health in mind.

Woman wearing brown silk head wrap by Shop Wrapped

Brand Values.

Love is the answer, the cure, and the destination. We love healthy hair and all who are striving to attain it.

LOVE

Inclusivity is non-negotiable. We represent the everyday woman, every day. All we ask is that you remain unapologetically you.

INCLUSIVITY

We are committed to elevation. Elevating the culture, our brand, collective goals, and lifting others as we rise.

ELEVATION

Our word is our bond. We model integrity by understanding that self-care and hair love is a journey - and we support you along the way.

INTEGRITY

Woman wearing burgundy silk head wrap by brand Wrapped

Finally, a wrap that can do both.

➔ We believe that all hair types and textures deserve to be wrapped in love.

➔ We believe in turning up the texture. We hail hair health above all.

➔ Wrapped retails premium hair wraps and accessories designed, with intention, in California by a licensed cosmetologist. Our products are crafted to thrive at the intersection of beauty, functionality, and hair health.

➔ We are a Black woman-owned brand that trusts in living out loud and manifesting your inner magic, in all of its forms.

➔ We are inclusive, authentic, and unapologetically proud. Get wrapped up.

From California, with love.

Wrapped brand color palette
Woman wearing silk head wrap by Wrapped brand
Woman wearing brown head wrap by Wrapped brand
Woman wearing tan head wrap by Wrapped brand
Woman wearing black head wrap by Wrapped brand
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